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UNITED Digitalagentur Logo in Schwarz
UNITED Digitalagentur Logo in Schwarz

Video production in Düsseldorf: Brand staging for Alpine sports cars

Customer

Alpine Sports Cars Düsseldorf

Services

Brand experience, building reach, brand content

Digital brand experience for Alpine Düsseldorf – a viral video with over 330,000 views, strong reach, and high engagement.

The brand

Alpine stands for passion, precision, and motorsport DNA. Founded in France, the brand combines tradition and innovation to create a unique driving experience. Inspired by legendary race victories and deeply rooted engineering, Alpine develops powerful, lightweight sports cars that stand for agility and driving pleasure. Alpine Düsseldorf stands for performance, exclusivity, and an outstanding driving experience.

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The strategy

With a clear focus on digital brand presentation, a tailored content campaign was developed to strengthen the brand's image and appeal to new target audiences. Authentic clips from the showroom, thrilling driving scenes, and emotional customer moments were integrated into a content ecosystem that is perfectly aligned with the digital customer journey.

Impact

Reached 337,000 people

A viral video carried the brand far beyond the showroom.

7,950 likes

A response that shows: motorsport emotion also works digitally.

104 positive comments

Dialogue instead of wastage.

The result

The heart of the project: a viral video with over 330,000 views that conveys the emotion and fascination of Alpine on social media. Through dynamic editing, targeted storytelling elements, and strategic distribution, an enormous reach was achieved, sustainably increasing both the online presence and brand loyalty.

The corporate design relies on an elegant blend of dark color schemes and futuristic typography, which underlines the premium quality of the brand. Through motion graphics and concise headlines, the brand message was visually reinforced and emotionally charged.

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